Volvo Buses succeeds in Germany22/06/06
During the first five months of the year, Volvo Buses received orders for 100 buses in Germany. This was more than during all of last year. One explanation is that the German economy is now on the rise after several weak years.
“In Germany, there is talk about the Merkel effect,” notes Helene Mellquist. “With Angela Merkel as the new German chancellor, the mood in the country has become more positive, and the economy is stronger than it has been for a long time.”
The economic upturn is not the only explanation for Volvo Buses success thus far this year, however. The company has also begun working in a different way.
“Previously, we devoted most of our effort to selling coaches, which account for one third of the German market. Now we are working equally hard to sell city and inter city buses, which has contributed to our success,” says Helene Mellquist.
A third important factor is that Volvo Buses today has a very strong and attractive product program. Recently, a new version of the Volvo 7700 city bus was launched that includes a new, more fuel-efficient engine. Thanks to the new catalytic technology that Volvo has chosen, customers can already order an engine that will meet the stringent emission requirements that will not take effect until 2009.
The new Volvo 7700 has attracted considerable interest in Germany. Orders include 36 Volvo 7700 buses for the Connex Group in Frankfurt. Delivery will take place between July and November.
June 22, 2006
For further information, please contact Helene Mellquist, +46 73 396 12 06, or Per-Martin Johansson, Press Officer, +46 21 322 52 00.